Google can subscribe to push notifications

Google announced a new Chrome 86 feature that includes the message that Googleautomated web crawling serviceCan subscribe to push notifications. The reason for this is to identify abusive push notifications in order to block them in Chrome.

Does Googlebot subscribe to push notifications?

It is unclear whether the sentence “automated web crawling service”Is a reference to Googlebot or another crawler.

The Chrome announcement refers to it as automated Chrome instance also a automated web crawling service.

But it doesn’t call it Googlebot.

If the crawler is not a Googlebot, then what bot could it be and what is the user agent?

If it is a reference to Googlebot, it represents a change in the behavior of Googlebot. More on this below.


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In addition, Google has not indicated that it subscribes to all rating push notifications. It said it did occasionally.

As announced by Google Chrome:

“Google’s automated web crawling service will do it Occasionally subscribe to website push notifications when push permission is requested.

Notifications sent to the automated Chrome instances using Safe Browsing technology are checked for abusive content, and websites that send abusive notifications are flagged for enforcement if the issue is not resolved. “

Why Google can subscribe to push notifications

Google subscribes to push notifications to test whether they are abusive and malicious. If they are found to be abusive, the notifications on the Chrome website will be blocked.


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Website publishers will be notified of the results via email and Google Search Console.

As for enforcement, the announcement states:

“The new enforcement in Chrome 86 is focused on notification content and is triggered by websites that have historically sent messages with abusive content.”

Examples of push notifications

Here’s how Chrome 86 warns browser users of malicious push notifications:

Desktop notification of abusive push notification

Animated GIF illustrating the desktop Chrome notification

Mobile notification of abusive push notifications:

Animated GIF illustrating the Chrome mobile notification

What kind of push notification is abusive?

According to Google, there are three categories of notification abuse:

Fake news
Notifications that are similar to chat messages, warnings, or system dialogs.

Notifications that attempt to steal personal information or trick users into giving away personal information.

Notifications promoting, hosting, or linking to malware or unwanted software. “

Why Chrome Marks Abusive Notifications

Google has a long history of protecting the user experience. For example, Google was the first search engine to block malicious websites from search results.

The reason Google subscribes to push notifications is because malicious push notifications are one of the main complaints that Google receives about the Chrome browsing experience.

Google’s goal is to reduce activity.

It is not documented that Googlebot subscribes to the push notification

Google’s developer support page on search-related JavaScript issues indicates that Googlebot does not subscribe to push notifications.


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On the developer side it says:

“Expect Googlebot to decline user permission requests.”

A list of eligibility requirements is then created that includes:

to press

It’s clear that Google’s documentation states that Googlebot doesn’t subscribe to push notifications.

What happens when a site is tagged?

Websites found to be in breach of Google’s requirements will be notified of the problem via email and the Google Search Console, and will have 30 days to resolve the issue.

Google has given website owners two options within 30 days to resolve the issue.

After that, Google will let the website owner wait until 30 days have passed since the previous check.

There is no indication that a website is being blocked. Google’s support page for Chrome Enforcement states that enforcement is to block push notifications and show users a browser notification.


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Official Chrome announcement
Reduction of abusive notification content

Abusive Notification Report

Abusive Notification Review Process

Resolve issues and submit for review

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